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Total Issue Size
Fresh Issue + Offer For Sale
Fresh Issue (FI)
Proceeds go to the company
Offer For Sale (OFS)
Proceeds go to the existing investors
Machinery purchase for subsidiary
Capital expenditure investment in wholly owned subsidiary Dalmia Technologies Limited to fund the acquisition of plant and machinery.
Working capital funding for subsidiary
Investment in wholly owned subsidiary Dalmia Technologies Limited to support its incremental working capital needs.
Working capital requirements
Meeting ongoing working capital requirements of the parent company.
Brand promotion and marketing
Financing promotional and marketing campaigns to enhance brand visibility.
General corporate purposes
Funding general corporate expenses and operational needs.
(₹ in Crore)
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Wiscon Industries Limited operates in the consumer electricals and electronics market, focusing on the sourcing, distribution, and commercial supply of home appliances and mobility solutions across India. The company offers a broad catalog of products sold under its proprietary brand name "Wiscon", including smart LED televisions, evaporative air coolers, semi-automatic and fully automatic washing machines, and split air conditioning units. Alongside its consumer electronics offerings, the company engages in the trading of electric two-wheelers procured from third-party manufacturers. Headquartered in New Delhi, the company was established in September 2022 and has since expanded its distribution presence across multiple northern and central Indian states. To strengthen its manufacturing and assembly capabilities, Wiscon acquired a wholly owned subsidiary, Dalmia Technologies Limited, which functions as an in-house original equipment manufacturer (OEM) for its television assembly line. The business deploys a hybrid sales model, supplying goods to retail consumers through its digital commerce storefront as well as fulfilling institutional and trade orders through an extensive network of independent distributors and dealers. As of September 2026, the company employed 76 full-time staff members to handle procurement, warehousing, sales administration, and after-sales service. The company has demonstrated rapid revenue expansion over consecutive operating periods, scaling its operating revenues through wider retail penetration, increased distribution coverage, and strategic product sourcing. Supported by warehouse management infrastructure and domestic warranty handling networks, Wiscon focuses on affordable and mid-segment electronics categories. Growth initiatives center on scaling assembly throughput at its subsidiary manufacturing plant, expanding wholesale channel partner networks, and investing in promotional marketing campaigns to elevate brand recognition nationwide.
Ahead of its public issue, the company secured Rs 25.01 crore from anchor investors at an offer price of Rs 204 per share, with allocations going to institutional participants including LRSD Securities, PESB Alpha Fund, SB Opportunities Fund II, Mastergrowth 369 Alternate Investment Trust, and Vikasa India EIF I Fund.
Source: RHP • Analysis provided for informational purposes
Last Updated: 28 October 2026, 11:04 AM
Diverse consumer electronics catalog
Wiscon markets a varied lineup of home appliances including smart LED televisions, air coolers, washing machines, and split air conditioning systems under its brand.
In-house manufacturing via subsidiary
The acquisition of Dalmia Technologies provides dedicated OEM capabilities for television assembly, improving production flexibility and quality control.
Hybrid omnichannel distribution
The company blends regional distributor networks with an online commercial presence, backed by central warehousing and domestic service support.
High supplier concentration
A substantial portion of procurement is sourced from a limited number of vendors, making operations sensitive to supply disruptions.
Customer dependency
The top commercial clients generate a significant share of revenue, posing revenue risks in case of client losses.
Geographic concentration
Operating revenues remain largely tied to northern Indian markets, primarily Delhi, Uttar Pradesh, and Haryana.
Maashitla Securities Private Limited
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Product concentration risk
Sales of LED televisions and electric scooters constitute the vast majority of company turnover.