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Total Issue Size
Fresh Issue + Offer For Sale
Fresh Issue (FI)
Proceeds go to the company
Offer For Sale (OFS)
Proceeds go to the existing investors
Funding working capital requirements
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Repayment or prepayment of borrowings
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General corporate purposes
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(₹ in Crore)
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Advit Jewels Limited is a Jaipur based manufacturer and seller of handcrafted fine jewellery, incorporated in 2019. It designs and produces custom made pieces in Kundan, Polki, diamond and studded jewellery, and markets them under the "Rambhajo" brand, which the company associates with a jewellery heritage dating back to 1921. Its portfolio spans necklaces, earrings, rings, bangles, brooches, naths and made to order bridal and everyday luxury jewellery, crafted in 14 carat and 18 carat gold across antique, bridal, traditional, contemporary and fusion styles. The company runs a centralised production model out of a manufacturing facility in Jaipur of roughly 6,450 square feet, equipped with 3D printers and casting machines to support in house design and fabrication. As of April 30, 2026 it employed around 111 people. Its revenue is weighted toward a business to business channel that supplies dealers, showrooms and jewellery retailers, which accounted for about 81.63 percent of FY2025 revenue, while a business to consumer channel of exclusive made to order offerings contributed the remaining 18.37 percent. Advit Jewels has grown quickly over the last few years, with revenue rising from about 46.6 crore rupees in FY2023 to roughly 124.9 crore rupees in FY2025, alongside improving profitability. The company positions itself on quality control, secure sourcing of gold and precious stones, and a diversified design range that lets it serve both traditional and modern customer preferences. It came to the market with a fresh issue to fund working capital and reduce borrowings as it scales its manufacturing and distribution.
Advit Jewels raised about 49.52 crore rupees from anchor investors on June 22, 2026, allotting 35,88,700 shares at 138 rupees each, the upper end of the price band. The individual anchor names were not disclosed on the aggregator pages reviewed.
Source: RHP • Analysis provided for informational purposes
Last Updated: 8 July 2026, 5:30 AM
Diversified product range
The company offers jewellery across antique, bridal, traditional, contemporary and fusion styles in Kundan, Polki, diamond and studded categories, letting it serve a wide range of customer preferences.
Centralised in house production
A single Jaipur facility with 3D printing and casting equipment supports quality control, security and cost management across design and manufacturing.
Controlled sourcing and operations
Secure sourcing of gold and precious stones, surveillance systems and comprehensive insurance coverage help manage the operational and inventory risks inherent to the jewellery business.
Exposure to commodity prices
Results depend heavily on the prices of gold, diamonds, Polki and other precious stones, which can move sharply and squeeze margins.
Small workforce and attrition
The company operates with a small team and has seen meaningful employee attrition in recent years, which can strain operations as it scales.
Pending trademark and supplier risks
Approval for the assignment of the "Rambhajo" trademark and registration of the "Advit" trademark are still pending, and the company lacks long term contracts with suppliers for key raw materials.
Advit Jewels Limited
Flat No. 301, Pearl Premier, Plot No. 4, Jamna Lal Bajaj Marg, C-Scheme, Jaipur, Rajasthan 302001
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